Mel Ohlinger, founder and CEO of OhmCo, the carwash industry’s marketing agency, and Mike Ohlinger, OhmCo’s Director of Operations & Data, were guests of Governor Tony Evers and First Lady Kathy Evers at the Year of the Neighbor Celebration held August 18 at the Wisconsin Executive Residence in Madison. The reception honored neighborhood heroes and Wisconsinites who serve their communities across the state.
The evening brought together community leaders from across Wisconsin for an indoor-and-outdoor reception overlooking Lake Mendota, complete with an unexpected Wisconsin twist when a tornado warning briefly moved festivities indoors. Guests took the weather in stride, enjoying the Residence’s art collection and locally inspired food and desserts.
“It was an honor to be welcomed into the Executive Residence,” said Mel Ohlinger, founder and CEO of OhmCo. “The art, the history, the people… and even the tornado warning, made it a night we won’t forget. It always makes me nervous to go to stuff like this because I’m such a weirdo, but it’s a nice reminder that Wisconsin’s greatest strength is our communities.”
Mel said that a highlight of the evening was reconnecting with Wisconsin Department of Health Services Secretary Kirsten Johnson, who has been a steadfast advocate for the Ohlingers’ work on small business healthcare affordability. Secretary Johnson brings more than 20 years of public health leadership to the conversation and Mel and Mike have been very vocal about the high cost of health coverage for Wisconsin’s small business owners, working with the administration and lawmakers to expand affordable healthcare options so carwash operators and detailers can grow their businesses without choosing between health and business growth.
“Secretary Johnson understands that healthcare costs are one of the biggest barriers facing small business owners in this state,” said Mike Ohlinger, Director of Operations at OhmCo. “Having a leader of her caliber championing this issue means real change is possible for the carwash and detailing community.”
About OhmCo: OhmCo is a carwash-exclusive marketing agency based in Appleton, Wisconsin, providing websites, design, photography, and marketing services to carwash operators nationwide.
For more information visit https://www.carwash-marketing.com/, email mel@ohmco.co or call 920-383-1193.
