Catalyst is the only platform you need for powerful, personalized car wash marketing. Synced directly with Patheon®, Catalyst allows you to build, manage and analyze highly targeted marketing campaigns that decrease churn, increase customer lifetime value and drive revenue.
Catalyst Key Features
Catalyst is a web-based, self-serve marketing platform that provides:
Highly Targeted Segments
Target and personalize messages to customers based on their visit data, purchase history, membership status, promotional activity and more.
Logic-Based Automated Flows
Create logic-based drip campaigns based on customer behaviors and interactions, such as a barcode redemption, purchase or visit to the wash.
User-Friendly Message Builder
Craft branded and engaging email and SMS text campaigns with no coding or technical experience needed.
Campaign Analytics & Reporting
Review in-depth metrics on your marketing campaigns to analyze their impact and effectiveness.
Automatic Data Sync
Data is automatically synced from Patheon to Catalyst, so your marketing platform is always up to date with the latest customer information and behaviors.
About DRB
For over a third of a century, DRB® supported – and often drove – car wash industry growth. With our technology and guidance, car washes have limited weather impacts with unlimited wash plans, improved customer experiences and tapped hidden growth potential with data. We have continued that tradition with continuous development and acquisition, allowing us to better serve car washes and the larger car care industry. With the same pioneering spirit that has driven us from the beginning, we are poised to help businesses maximize efficiency and revenue so they can experience boundless growth.
