OhmCo, a high performing carwash marketing agency that fuses on great design with insanely good ideas, to make your car wash business stand out.
Need help finding your marketing groove—or a platform built just for carwashes? That’s what they do. At OhmCo, they design high-performing websites, craft custom branding and signage, run digital marketing campaigns, and support you with real advice from real carwash pros. Whether you’re launching a new wash or leveling up an existing one, they’ve got the tools (and the team) to help you grow.
Mel Ohlinger – CEO of OhmCo
Mel Ohlinger, a Navy veteran and University of Wisconsin Oshkosh alumna, is the owner, CEO, and founder of OhmCo, an international car wash marketing agency based in Wisconsin. With a background in Communications and Cryptology as a CTR/Morse Code Specialist, Mel has worked as a Design Director and Web Designer across the automotive, children’s apparel, and car wash industries, while also managing digital security for various sectors. Her journey into the car wash world began through dealerships, where she quickly fell in love with the industry. At Washworld, Inc., she gained hands-on experience with in-bay automatics, sparking her passion for all things car wash—from equipment and products to installation, distribution, and chemicals. As her designs began to appear globally, her enthusiasm for the industry only grew.
After the birth of her second child, Mel started doing design work from home, never expecting it to turn into a thriving business. Yet, OhmCo quickly grew into a full-fledged company, and in 2022, her husband joined her full-time to further expand their services. Today, OhmCo remains an independent, family-owned business focused on building long-term relationships with clients, and their culture is centered on learning, growth, problem-solving, and delivering visually striking, effective solutions. Mel, a mother of two and accomplished painter, has spoken at the 2024 Carwash Show about AI Technology in Carwash Marketing and Design, represented the industry at the White House Small Business Forum, and helped pass paid family leave in Minnesota. She and her team are passionate about helping car wash operators build the brands of their dreams and are excited to be part of their journey.
Contact Mel for more information: visit https://www.carwash-marketing.com/, call (920) 383-1193, or email MEL@ohmco.co.
A note from Mel: Hey everyone! I’ll be speaking at the NRCC about how to get the most out of your website and how to make it work for you. Stop in!
